Maison 123 takes the initiative
What we have achieved so far
COMMITMENT 1 - SUSTAINABLE HIGH-QUALITY PRODUCTS
We are committed to offering products that will last and that you will continue to enjoy for many years.
COMMITMENT 2 - ECO-FRIENDLY MATERIALS
Since 2018, we have been using more eco-friendly materials (organic or recycled) for part of the collection, with the aim of extending this approach to the widest possible range of products.
COMMITMENT 3 - THE I:CO PROGRAM
Since 2018, you will find recycling point in the Maison 123 stores in France so you can drop off old clothes or those that you no longer wear.
COMMITMENT 4 - MADE IN FRANCE
We support local production and we are commited to continuing to support French know-how. All of our pumps are produced in France, as well as several pieces from the collection.
COMMITMENT 5 - SOLIDARITY
For International Women's Day, we created a capsule collection in organic cotton with the illustrator Marie Guillard, 100% of the french stores' profits were donated to the Fondation des Femmes.
COMMITMENT 6 - SUPPORT FOR LOCAL ARTISANS AND YOUNG DESIGNERS
Because it is important to support the work of each person, in Spring 2019, we showcased young designers offering eco-friendly products in our Maison 123 stores
COMMITMENT 7 - TRACEABILITY
All our raw material are traceable, so we know where they come from, and our factories comply with a charter and a code of conduct.
COMMITMENT 8 - THE ACTIONS OF EMPLOYEES
Our employees are also committed to being more environmentally friendly: single-use plastic water bottles have been replaced by reusable bottles and self-service receipts have been abolished
Our future actions for more responsible fashion
ENVIRONMENTALLY FRIENDLY - A NEW APPROACH TO MATERIALS
We want to expand the use of environmentally friendly materials to a larger part of the collection. Our goal for 2020 is to have at least 20% of our collection made in environmentally friendly materials.
10% of the Fall-Winter 2019 collection is environmentally friendly, including models with the Jeanologia label.
MADE IN FRANCE
Our goal for 2020 is to have at least 10% of our production made in France
SUSTAINABLE CONSUMPTION - A SECOND LIFE
You will soon be able to access our clothes-swap site which will allow you to give a second life to your clothes by selling them to other people.
ECOLOGICAL - IN-STORE RECYCLING
Our goal for 2020 is to make all our sales teams aware of the need for recycling and to integrate it into their everyday work.
From this new Fall 2019 collection, we have developed new bags and new labels that are ecological and FSC-certified (environmental label).
The first edition was held on Wednesday, October 16, 2019. To mark the occasion, 70 staff from the Maison 123 headquarters in France mobilized to clean up the banks of the Seine soiled by trash.